Tag Archives: Yokohama

Yokohama Introduces Geolandar MT G003

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Yokohama Tire Corp.’s new mud-terrain tire, the Geolandar M/T G003, will be available in July. It is only the company’s first M/T tire since the Geolandar M/T was introduced in 1998, and will replace the Geolandar M/T+.

Yokohama says the tire is designed “for hardcore off-roaders, outdoor enthusiasts and pick-up truck/SUV owners.” It initially will be available in 37 15- to 20-inch Q-rated sizes, broken out as follows:
July 1: 20 sizes (18 LRE, 1 LRC, 1 LRD), including LT255/75R17 LRC, LT275/65R20 LRE and LT305/55R20 LRE.

September 1: 12 sizes (8 LRE, 4 LRC).

Fourth quarter: five sizes (3 LRE, 2 LRE).

“The M/T has it all: intimidating good looks… strength, proven performance and excellent traction in all on- and off-road terrains, from everyday highway driving to attacking steep, jagged rocks, muddy trails and desert sand,” says Andrew Briggs, Yokohama Tire senior director of tire business and product planning.

Yokohama says the Geolandar M/T G003 features the following:

* Yokohama’s new Geo-Shield construction, which incorporates multiple sidewall plies, steel belts, a full nylon cap and a high turn-up carcass into the design.

* A long lasting tread, the result of a new, high-density compound and a wide, flat profile “that creates exceptional wear performance.”

* “Outstanding” dry, wet and mud traction, the result of a triple-polymer tread compound combined with optimized sipes and an ideal block to void ratio.

* A quieter (for an M/T tire) ride on the road, due to the advanced variable pitch tread on the M/T that assures a quiet, on-highway ride while maintaining off-road performance.

* An aggressive Sidewall Armor design that not only delivers off-road traction and protection from damage, but also “creates a bold, new look.”

Yokohama backs the tire with a 30-day money-back trial pledge.

Geolandar M/T G003 applications include a wide variety of popular pick-ups and SUVs, including the Dodge Ram 1500, Jeep Wrangler, Chevy Silverado 2500, Ford F-150 Raptor, Nissan Titan, Toyota FJ Cruiser, Land Rover Discovery and GMC Yukon XL 3500.

Along with the introduction, Yokohama has launched two new sponsorships to fit with the audience for the M/T and the entire Geolandar line.

1. Reinforcing the toughness and strength of the M/T, Yokohama has become the Official Tire of the U.S Spartan Race series, the original and largest obstacle race series.

2. Yokohama is also the Official Tire of the Nitro Circus Live US Tour and Nitro World Games. Nitro Circus is the premier adrenaline-fueled action sports tour.

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Your Next Tire has all your tire needs whether you need tires for your minivan, backhoe, dump truck, lawn mower, atv, semi truck or Ford F150.

We have several warehouses full of tires and ship all over the USA daily. Give us a call at 1-888-513-8473 and check out our website http://www.yournexttire.com


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Yokohama Runs Spring Promotion

YOKOHAMA_black_logoThe new ultra-high performance Advan A052 is part of Yokohama Tire Corp.’s Spring Getaway promotion, which rewards consumers with a choice of a 2016-2017 Chelsea Football Club (FC) jersey or a $60-$80 Visa prepaid card for purchases of select tires.

The Spring Getaway promotion runs through May 31, 2017.

“The timing is perfect for soccer enthusiasts and passionate Chelsea fans in the U.S. because Chelsea is closing in on another English Premier League championship,” said Alan Holtschneider, YTC director of marketing. Yokohama is the Official Shirt Sponsor of Chelsea FC.

Holtschneider says the Spring Getaway national rebate promotion was a big hit last year with dealers and consumers. “It’s been a popular promotion because enthusiasts buying our top-notch tires get rewarded with a cool Chelsea jersey or a prepaid gift card. Everyone wins.”

Tires eligible for a $60 Yokohama Visa prepaid card or a Chelsea FC jersey (level 1) are:

Advan Sport A/S,
Avid Ascend,
Avid ENVigor,
Avid ENVigor ZPS,
Geolandar G055,
Geolandar H/T G056,
Geolandar A/T G015,
Geolandar M/T+,
Geolandar A/T-S,
YK740 GTX*,
YK-HTX*, and
Tornante*
Tires eligible for a $80 Yokohama Visa Prepaid card or a Chelsea FC jersey (level 2) are:

Advan A052,
Advan Neova AD08R, and
Advan A048.
Tires marked with an asterisk (*) are available at select retail locations.

The rebate is available at participating Yokohama dealers nationwide and select authorized online dealers.

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Your Next Tire has all your tire needs whether you need tires for your minivan, backhoe, dump truck, lawn mower, atv, semi truck or Ford F150.

We have several warehouses full of tires and ship all over the USA daily. Give us a call at 1-888-513-8473 and check out our website http://www.yournexttire.com


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Yokohama Sponsors LA Angels

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For the eighth consecutive year, Yokohama Tire Corp. is partnering with Major League Baseball’s Los Angeles Angels in the American League.

Yokohama’s sponsorship includes its corporate logo in the highly visible position of left centerfield. Alan Holtschneider, Yokohama’s director of marketing, says the team sponsorship and branding continues to build awareness for Yokohama products among Angels fans.

In addition to the Angels, Yokohama’s 2017 sports sponsorship roster includes the English Premier League’s Chelsea FC, Nitro Circus Live U.S. Tour, Spartan Race Series, Needham Memorial Day Soccer Tournament, U.S. Youth Soccer and motorsports series such as the Porsche GT3 Cup Challenge USA by Yokohama and the Ultra 94 Porsche GT3 Cup Challenge Canada by Yokohama.

Yokohama Tire Corp. is the North American manufacturing and marketing arm of Tokyo, Japan-based Yokohama Rubber Co., Ltd., which is celebrating its 100th anniversary in 2017. The company’s complete product line includes tires for high performance, light truck, passenger car, commercial truck and bus, and off-the-road mining and construction applications. For more information on Yokohama’s broad product line, visit http://www.yokohamatire.com.

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Your Next Tire has all your tire needs whether you need tires for your minivan, backhoe, dump truck, lawn mower, atv, semi truck or Ford F150.

We have several warehouses full of tires and ship all over the USA daily. Give us a call at 1-888-513-8473 and check out our website http://www.yournexttire.com


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Yokohama to Unveil OTR Radial All Weather Tire

YOKOHAMA_black_logoYokohama Tire Corp. will introduce an off-the-road (OTR) radial all-weather tire at ConExpo in Las Vegas, March 7-11, 2017. The new The MYX S01 will be displayed in booth #C22231.

The new tire is one of five OTR and four commercial tires that Yokohama will display at the construction industry tradeshow. In addition, Yokohama will feature Y Trax, its new tire data tracking software. The company will also hold a “Score to Win” competition for booth visitors.

“ConExpo comes around every three years and draws over 125,000 top industry attendees,” says Tim Easter, YTC director of off-the-road sales. “It’s an excellent venue to display our OTR/construction tire lines to our customers.

Descriptions of the five OTR tires Yokohama will display follow.

The new MYX S01, a 25-inch radial all-weather tire designed for graders, loaders and dozers. The MYX S01 provides excellent traction on snow and icy surfaces thanks to the advanced siping in the tread. Available in sizes 17.5R25 and 20.5R25, the tire also features a non-directional tread for all year service, versatility and abrasive resistance for longer service life.
The RB42, a 35-inch radial for dump trucks.
The RL45, a 25-inch radial for articulated dump trucks, scrapers and loaders.
RT41 L-4, 25-inch radial specifically built for loaders and dozers
The Y524L5, a 33-inch bias tire for loaders and dozers in difficult mining and quarry applications.
Descriptions the four commercial tires Yokohama is showing at ConExpo follow.

The 108R, a SmartWay-verified regional all-position/steer tire.
The MY507, an all-position tire for on-and-off highway logging, cement and construction operations.
The MY507A, an all-position tire for on-and-off highway applications Ideal for concrete mixers, dump trucks and severe service trucks.
The TY527, a regional, high scrub and long haul drive tire for 2- and 3-axle tractor applications.
Yokohama says booth visitors can learn how to use the new Y Trax tracking software to track tire performance in any environment for a more efficient operation. Y Trax can calculate per-mile and treadlife costs, as well as predict wear and replacement demands. Additionally, Y Trax builds a photo history of each tire’s performance, monitors tire-related downtime and eliminates manual record-keeping.

The “Score to Win” competition gives booth visitors a chance to compete on a customized interactive soccer game for a chance to win a 2016/17 Chelsea FC Jersey. Yokohama Tire is the official shirt partner of Chelsea FC.

Source MTD
Your Next Tire has all your tire needs whether you need tires for your minivan, backhoe, dump truck, lawn mower, atv, semi truck or Ford F150.

We have several warehouses full of tires and ship all over the USA daily. Give us a call at 1-888-513-8473 and check out our website http://www.yournexttire.com


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Yokohama’s Virginia Plant Honored for Environmental Achievements

YOKOHAMA_black_logoYokohama Tire Manufacturing Virginia LLC (YTMV) has received two awards for achievements in sustainable manufacturing: the Environmental Excellence Gold Award from the Virginia Water Environment Association and the bronze Governor’s Environmental Excellence Award.

The Environmental Excellence Gold Award recognizes the Yokohama plant for its demonstrated commitment to pollution prevention and elimination or reduction in waste, and maintaining continued perfect compliance with industrial waste water and pretreatment standards.

The Governor’s Environmental Excellence Award, presented during the 27th Annual Environment Virginia Symposium in Lexington, Va., recognizes the zero landfill operation project completed by the tire plant in 2015. The award honors conservation leaders who have made significant contributions in four categories: sustainability, environmental project, land conservation and implementation of the Virginia Outdoors Plan.
“We are proud of all our sustainability efforts and achievements at our Salem, Virginia plant,” said Neil Dalton, director of environmental health and safety for Yokohama Corp. of North America. “We look forward to continuing the success of our initiatives at YTMV.”

The facility began implementing changes in 2013 and in two years reduced the landfill waste output to 2% and finally to zero by September 2015.

Plant officials say the awards reinforce the ongoing global environmental commitment from the operation’s parent company, Yokohama Rubber Co. Ltd.

Source MTD

Your Next Tire has all your tire needs whether you need tires for your minivan, backhoe, dump truck, lawn mower, atv, semi truck or Ford F150.

We have several warehouses full of tires and ship all over the USA daily. Give us a call at 1-888-513-8473 and check out our website http://www.yournexttire.com


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Yokohama is Donating to Flood Recovery in Elba

YOKOHAMA_black_logoYokohama Tire Corp. (YTC), the Robert Trent Jones Golf Trail (RTJ), and the Ladies Professional Golf Association (LPGA) collected donations to help families in flood-ravaged Elba, Ala., as well as earthquake victims in Kumamoto, Japan.

Yokohama is donating $5,000 to the flood recovery in Elba and has already sent emergency funds to Kumamoto. Yokohama had donation boxes in place at its booth and other areas at the Yokohama Tire LPGA Classic in Prattville, Ala., May 2-8.

“We are very close to the people of Alabama and are glad we can help families get their lives back to normal in Elba,” says Hideto Katsuragawa, CEO of Yokohama Corp. of North America (YCNA) and CEO of YTC. We are also doing the same for the city of Kumamoto, which suffered a devastating earthquake recently. We thank the patrons coming to the Yokohama Tire LPGA Classic for their generous support in helping the disaster victims recover.”

Yokohama has been a valuable partner to the Robert Jones Golf Trail through the Yokohama Tire LPGA Classic and is committed to giving back to the people of Alabama, according to John Cannaon, RTJ president. “We are very grateful to Yokohama Tire Corporation for their involvement in Alabama and their generous donation to the City of Elba to help rebuild homes destroyed by the floods.”

About the Robert Trent Jones Golf Trail

Funded by the Retirement Systems of Alabama, the Robert Trent Jones Golf Trail was built to help expand tourism, recruit industry and attract retirees, and strengthen the state’s economy while adding to the quality of life for all Alabamians. The RTJ Golf Trail opened in 1992 and has welcomed more than 11 million rounds of golf. From Mobile Bay to the Tennessee River, the RTJ Golf Trail has 26 courses on 11 sites across Alabama.

About the LPGA

Founded in 1950, the LPGA association has more than 1,700 members representing 29 different countries. LPGA Tour Professionals compete across the globe, while dedicated LPGA Teaching and Club Professionals (T&CP) directly impact the game through teaching, coaching and management. The LPGA is headquartered in Daytona Beach, Fla.

Source MTD

Your Next Tire has all your tire needs whether you need tires for your minivan, backhoe, dump truck, lawn mower, atv, semi truck or Ford F150.

We have several warehouses full of tires and ship all over the USA daily. Give us a call at 1-888-513-8473 and check out our website http://www.yournexttire.com


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Yokohama Spring Rebate

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Yokohama Tire Corp. is rewarding consumers with a choice of the new 2016-2017 Chelsea Football Club (FC) jersey or a $60-$80 Yokohama Visa prepaid card for buying a set of four select Yokohama tires. The new Geolandar A/T G015 is included in the promotion, which runs through June 4, 2016.

Tires eligible for a $60 Yokohama Visa prepaid card or a Chelsea FC jersey are:

* Advan Sport A/S

* Avid Ascend

* Avid Envigor

* Avid Envigor ZPS

* Geolandar G055

* Geolandar H/T G056

* Geolandar A/T-S

* YK580*

* YK-HTX*

* Tornante*

* available at select retail locations

The tire eligible for $70 Yokohama Visa prepaid card or a Chelsea FC jersey is the new Geolandar A/T G015.

Tires eligible for $80 Yokohama Visa Prepaid card or a Chelsea FC jersey are the Advan Neova AD08R and Advan A048.

“There is a huge following of soccer enthusiasts and Chelsea fans in the U.S.,” says Alan Holtschneider, director of marketing, “and that’s why we think this will be a great promotion for dealers and consumers. This is the earliest opportunity for fans to get the new Chelsea jersey and buy some exceptional tires as well. Or they can get a prepaid gift card. Either way, it’s a win-win deal.”

Some tires are available at select retail locations only. The rebate is available at participating Yokohama dealers nationwide and select authorized online dealers. For more information, visit http://www.Yokohamatire.com/SpringGetaway.

Source MTD

Your Next Tire has all your tire needs whether you need tires for your minivan, backhoe, dump truck, lawn mower, atv, semi truck or Ford F150.

We have several warehouses full of tires and ship all over the USA daily. Give us a call at 1-888-513-8473 and check out our website http://www.yournexttire.com


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Alliance Brand Will Continue After Yokohama Acquisition

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Alliance Tire Group (ATG) will preserve “its brand, its culture, and its customer relationship strategy,” as well as its management team, following the planned July 1 acquisition by Yokohama Rubber Co. Ltd.

Yokohama announced in March that it was acquiring Alliance from investment firm KKR in a deal of more than $1.1 billion.

The acquisition will allow Yokohama to enter into two new markets — for farm and forestry tires. But what does the deal mean to independent tire dealers who sell Alliance tires? Modern Tire Dealer asked Alliance to answer that question. Here is the company’s statement, in full:

“We strongly believe that this strategic partnership will enhance our collective ability to supply our world-class products to more customers internationally. Yokohama believes that ATG’s business and focus fit perfectly with its ongoing expansion, which should translate to more innovations and opportunities for our customers — they respect ATG’s strength, especially in its growth, profitability and brand in the OHT segment.

“Following the transaction’s close, ATG will continue to be led by its existing management team, including founder Yogesh Mahansaria. ATG will also be able to leverage Yokohama’s resources, research and development, global supply chain network, marketing capabilities and production expertise to better serve customers across industries and geographies.

“As an independent business unit with minimal product overlap with Yokohama’s portfolio, ATG will retain its brand, its culture and its customer relationship strategy. On a day-to-day basis, ATG’s operations and relationship with employees and customers will remain committed to working on behalf of our customers as usual. We don’t anticipate that there will be any major impact to the way customers order or receive their products.”

Source MTD

Your Next Tire has all your tire needs whether you need tires for your minivan, backhoe, dump truck, lawn mower, atv, semi truck or Ford F150.

We have several warehouses full of tires and ship all over the USA daily. Give us a call at 1-888-513-8473 and check out our website http://www.yournexttire.com


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Yokohama is Acquiring Alliance Tire Group

Yokohama Rubber Co. Ltd. plans to purchase the Alliance Tire Group (ATG) in a deal that exceeds $1.1 billion and is expected to be finalized on July 1, 2016.

Yokohama’s acquisition allows the global tire company to enter a new two new commercial segments: farm and forestry tires.
Yokohama’s acquisition allows the global tire company to enter a new two new commercial segments: farm and forestry tires.
Yokohama will acquire the commercial tire maker as part of an agreement it reached with KKR, an investment firm.

Yokohama says ATG has developed “a highly specialized business” manufacturing and selling tires for agricultural, industrial, construction and forestry machinery. ATG sells radial and bias tires for the aforementioned types of vehicles in 120 countries around the world, with a focus on the North American and European markets.

The acquisition will allow Yokohama to enter the farm and forestry tire markets, and the company says the acquisition will strengthen Yokohama’s product lineup in commercial tires.
Alliance produces tires in three plants, two located in India and a third in Israel, and reports annual sales of $529 million with operating profit of $95 million in 2015.

Yokohama says agricultural equipment tire demand is expected to increase as a result of the growing use of agricultural machinery, which is crucial to improve agricultural efficiency to meet the increasing food needs for the world’s growing population.

Yokohama is currently in Phase IV (2015–2017) of its Grand Design 100 medium-term management plan, and expanding Yokohama’s commercial tire business is a “core pillar” of the company’s tire business strategy.

The company says it is devoting “considerable resources” to develop and expand sales of ultra-large radial tires for mining and construction equipment.

Yokohama’s commercial tire business also has been boosted by the start of production at a new truck and bus tire plant in Mississippi, and the company says it plans to continue promoting “local production for local consumption.”

Source Modern Tire Dealer

Your Next Tire has all your tire needs whether you need tires for your minivan, backhoe, dump truck, lawn mower, atv, semi truck or Ford F150.

We have several warehouses full of tires and ship all over the USA daily. Give us a call at 1-888-513-8473 and check out our website http://www.yournexttire.com


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Yokohama Tire to Release Geolandar AT-S Tires

Yokohama Tire Corp. (YTC) has introduced the Geolandar A/T G015 in 60 sizes with a 60,000-mile treadwear warranty for P/E-metric sizes and 50,000-mile warranty for LT-metric sizes.
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YTC plans to add 17 more sizes to the line by the end of 2016. All sizes will be certified for severe snow conditions and stamped with the three-peak mountain snowflake symbol. The new tire replaces the Geolandar AT-S.

Dealers will find the price of the new tire comparable to the tire it replaces, the Geolandar AT-S. The similar pricing is a statement of the new tire’s value, according to Bob Abram, product planning manager.

“The Geolandar A/T G015 delivers outstanding traction in any condition, both on road and off,” says Andrew Briggs, senior director of tire business planning, product planning and sales operations. “It’s the toughest and most versatile Geolandar yet and it’s built to last, providing some of the best mileage in the industry.”

Source MTD

Your Next Tire has all your tire needs whether you need tires for your minivan, backhoe, dump truck, lawn mower, atv, semi truck or Ford F150.

We have several warehouses full of tires and ship all over the USA daily. Give us a call at 1-888-513-8473 and check out our website http://www.yournexttire.com


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