Kumho Tire Co. will supply its Ecsta HM KH31 high performance tires as original equipment for certain models in the BMW 3 Series range.
“Kumho’s recent uplift in sales of OE tires has been made possible by the company’s world-leading technology. We expect this achievement to significantly enhance our brand recognition in the international arena,” said Taek-Gyun Jeong, managing director of OE development at Kumho Tire. “We will continue to strengthen this technological prowess and brand power in order to further increase sales of OE products to premium car manufacturers, and generally accelerate our presence in the global market.”
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